Understanding Coffee Roast With 787 Coffee
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Have you ever been in the supermarket about to buy your delicious coffee and noticed that they have different types such as light roast, medium roast, and dark roast? Coffee is very important for every caffeinated human, so it's important to choose the right cup of coffee every morning! But how do you know which roast is better for you? In this 787 coffee blog, we will talk about the different types of roast, their characters and which one is better for YOU!
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Different Coffee Roast.
Learn Coffee Roasting with 787 Coffee.
What does roasting mean?
The process of roasting coffee is very important. Let's start from the beginning. After the coffee has finished processing, the green beans do not have any flavor. The flavor is created by roasting the coffee, and it's when the full flavor of the coffee beans comes out. Each type of roasting has different flavor notes
Light Roast:
Light roast coffee as its name says it, it has a ligh brown color,These coffee beans allow you to taste more of the bean's flavor due to the shorter roasting time, resulting in a more acidic taste. many humans think that these coffee beans have less caffeine for it's color and name. But light roast coffee beans actually have more caffeine. This is because they are roasted for a shorter time and at a lower temperature, allowing them to retain more caffeine from the original green coffee bean.
Medium roast
These coffee beans have a brown color and a more balanced coffee flavor. Medium roast coffee beans do not have as much acidity as light roasts, so they do not have as much of a floral taste but are sweeter. The longer roasting time allows them to keep their unique flavors with caramel sweetness, which is why they are more balanced. The caffeine content in these coffee beans is the same as in the light roast
Dark Roast:
These coffee beans have an almost black color and with much lower acidity. Some humans think, that because of their color and name hey would be stronger, but it's the other way around ! These coffee beans take longer time to roast which causes it to have a more balanced caffeine with less acidity. Dark coffee beans have a smoky, chocolatey flavor which is why many caffeinated humans think, these coffee beans have more caffeine, but that's not the case. Dark roast coffee beans have a more balanced flavor
Which one is perfect for YOU?
All of these coffee beans are delicious! Each coffee bean has its own characteristics that make it unique and full of flavor. It all depends on what you love in your morning coffee. It all depends on if you love your coffee notes to be sweeter, more acidic, more floral, or chocolatey. Choose the coffee beans that make you happy each morning when you wake up
Conclusion
Choosing the right roast for your coffee can transform your morning routine into a delightful experience. Whether you prefer the bright and acidic notes of a light roast, the balanced sweetness of a medium roast, or the rich, smoky flavors of a dark roast, there's a perfect coffee for everyone. Understanding the characteristics of each roast can help you choose the perfect coffee with the balance and notes that YOU love! So next time you're at the supermarket in the coffee aisle you will know that coffee to take home!
Stay caffeinated!
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Less than 1% of coffee shops in the world own a farm. We own Hacienda Iluminada in Maricao, Puerto Rico — and Supremo is the coffee it was built for.
Award-winning: Supremo carries the same specialty quality that earned 787 Coffee #3 Best Coffee Shop in New York City and #32 in North America — The World's 100 Best Coffee Shops, 2026.
Supremo is our flagship single-origin specialty coffee: a smooth medium roast of specialty-grade Arabica, grown at 3,000 feet in the mountains of Maricao and honey-processed for natural sweetness and depth. Tasting notes: dark chocolate, buttery caramel, citrus, and honey.
Honey-processed means the sweet mucilage is left on the bean as it sun-dries at the farm, so the sugars absorb right into the coffee — you taste it in every cup. Single-origin means every bean comes from one farm, with full traceability. No blending. No mystery origin.
Roasted to order in small batches — under 15 minutes, never sitting in a warehouse. And every bag plants one coffee tree at Micro Lot 2026, Hacienda Iluminada.
Brew it your way — espresso, pour-over, or drip. Available whole bean or ground.
Make it a subscription and save 10% — never run out of your daily cup. And if you love Supremo, taste it in our limited-edition Soccer & Coffee fútbol-season bag.
Grown with care. Roasted with purpose. Fueled by passion. For Humans, By Humans.
ONE BAG. ONE TREE.
It's fútbol season — try our limited-edition Soccer & Coffee bag, the same farm-grown Supremo roast in collectible hand-painted art.
FAQ:
What is 787 Coffee's Supremo Roast?
Supremo is 787 Coffee's flagship single-origin specialty coffee — a honey-processed medium roast of specialty-grade Arabica grown on our own farm, Hacienda Iluminada, in Maricao, Puerto Rico.
Has 787 Coffee's Supremo won any awards?
Yes. Supremo reflects the specialty quality that earned 787 Coffee #3 Best Coffee Shop in New York City and #32 in North America in The World's 100 Best Coffee Shops, 2026.
What does Supremo coffee taste like?
Bold, smooth, and balanced, with tasting notes of dark chocolate, buttery caramel, citrus, and honey.
What makes 787 Coffee different from other coffee brands?
Less than 1% of coffee shops in the world own their own farm. 787 Coffee owns Hacienda Iluminada in Maricao, Puerto Rico, at about 3,000 feet — so every cup is genuinely farm-to-cup and traceable to one farm.
Is Supremo whole bean or ground?
Available whole bean or ground — choose at checkout. For the freshest cup, we recommend whole bean, ground fresh at home.
Where is Supremo grown and roasted?
On 787's own farm, Hacienda Iluminada, in the mountains of Maricao, Puerto Rico, at 3,000 feet — then roasted to order in small batches, in under 15 minutes.
Is Supremo good for espresso?
Yes — its balanced medium roast works beautifully as espresso, pour-over, or drip.
Can I get Supremo on a subscription?
Yes — add a Monthly Coffee Subscription and save 10%. Never run out, cancel anytime, free shipping.
Is this real Puerto Rican coffee?
Yes — 100% single-origin Puerto Rican coffee, grown and roasted on our own farm in Maricao and fully traceable from farm to cup.
Learn more about the coffee you buy and drink at 787 Coffee
Hacienda Iluminada, home of 787 coffee, is the farm where we grow our coffee beans on the fertile mountains of Maricao, where the climate and soil provide the perfect conditions for coffee plants to thrive. The farm uses a combination of traditional and modern farming techniques to ensure that the coffee cherries are of the highest quality making it specialty coffee.
The flavor of coffee is influenced by the terroir, which refers to the unique combination of climate, soil, and other environmental factors that affect the taste and aroma of the coffee. Each coffee-growing region in the world has its distinct flavor profile, making coffee farming a diverse and exciting field.