From Farm to Final: The Journey of the 787 Coffee Sticker
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Every sticker tells a story. Our are pieces of Puerto Rican culture, identity, and the spirit of our coffee farms Hacienda Iluminada brought to life. From the highest mountains of Maricao, Puerto Rico to the energetic streets of NuevaYol, each design represents a piece of our farm to cup journey, our caffeinated humans, and the memories each sticker represents. This is the inspiration of how our stickers were born.
Coffee, Connection, and Adventure
With “Take Me to Puerto Rico stickers,” we celebrate not just our specialty coffee, but the full experience of island life. This sticker is a love letter to who we are and where the dream began. The energy of Puerto Rico is impossible to describe in a single word… Visitors constantly describe our island as an enchanting place where lush, green mountains meet the sparkling turquoise sea, and the air is filled with the sounds of coqui frogs and salsa music. It’s a constant reminder of going back and planting seeds of love to our island, and invite our caffeinated humans to take a trip to where it all started.
From the moka pot bubbling to the thrill of a surfer waiting for a wave. It’s better than giving a postcard and captures the spirit of where you drank the best coffee. The journey from our farm, Hacienda Iluminada, to your cup is a tangible experience that YOU can truly understand by stepping onto our volcanic soil. We believe that to fully grasp the magic of our freshly roasted Puerto Rican coffee beans, you need to visit Hacienda Iluminada! Witness the journey firsthand. This sticker is a call to action for culture, a connection, and adventure.
We Are Memory Builders and Coffee IS The Excuse
We believe that coffee is the foundation for building memories. Every specialty cup of coffee is a moment. Whether it be a morning ritual, a first date, a conversation with a friend. We create spaces and experiences that encourage you to slow down and live in the moment.
This idea of capturing and cherishing memories is exactly what Bad Bunny’s album and short film, DeBÍ TiRAR MáS FOToS (I Should Have Taken More Photos), speak of. Many times the most precious moments are often not captured, and one day we want to look back at those memories and reminisce in the magic and tell the stories of what happened that day.
The core of this feeling is captured in the album's title track, which directly inspired our "Debí Tirar Más Fotos" sticker. The lyrics are a reminder to be present for those special moments:
"Debí tirar más fotos de cuando te tuve, debí darte más besos y abrazos las veces que pude."
"I should have taken more photos of when I had you, I should have given you more kisses and hugs the times I could."
Bridging Puerto Rico and NuevaYol
Our story is a bridge between two worlds. It began on our farm, Hacienda Iluminada, with a promise to the community of Maricao, Puerto Rico to bring the lost tradition and history of specialty coffee of Puerto Rico to the world (Puerto Rico PaL MUNDO!) and rebuild the community. We faced challenges, like Hurricane Maria, but the resilience of our community and the purpose 787 Coffee gave kept us going.
Then, we brought our amazing single origin hand pick Puerto Rican coffee to New York City—"NuevaYol"—a magical city that’s enchanting in its own way with its relentless energy and ambition. Our first coffee shop on East 7th Street was the beginning of bringing back Puerto Rican coffee back to the world, and now we have 18 locations in New York, and multiple across Puerto Rico, Texas, and New Jersey.
The energy and diversity we find at our 787 Coffee shops is perfectly captured in a lyric from NuevaYoL:
"Si te quieres divertir, con encanto y con primor, solo tienes que vivir (¿a dónde?) un verano en Nueva York."
"If you want to have fun, with charm and with style, you only have to live (where?) a summer in New York."
Our "Nueva Yol" sticker is a symbol of this journey. It's a reminder that no matter how many more coffee shops we open up, our roots remain. This bridge between Puerto Rico and New York gives 787 Coffee, its unique flavor and spirit.
Culture in Every Design
Our sticker "Acho Puerto Rico Es Otra Cosa" capture the essence of the islands community. This common phrase, which means "Bro, Puerto Rico is something else," is a simple but powerful declaration of how unique and unforgettable our home is.
This phrase is a connection to our culture, our language, and our roots. The warmth and spirit of the humans of Puerto Rico is what makes the island so unique. Where adventure is always within reach. Whether you're trying to catch waves in our legendary beaches or dancing salsa in Old San Juan, that unforgettable energy is what we infuse into everything we do at 787 Coffee.
Stick With 787 Coffee
From farm to final design, the 787 Coffee sticker story is about YOU being a a piece of our journey, a piece of us ready to travel with you wherever you go.
Be a CAFFEINATED HUMAN.
Be a creative human. Be a good human.
Be a NuevaYOL Caffeinated Human.
To summarize…
1. Our Story of Resilience
It all begins on our coffee farm, Hacienda Iluminada, in the mountains of Maricao, Puerto Rico. When you see our "Nueva Yol" sticker, it represents more than just a place. It's about how our community’s resilience got us through challenges like hurricanes, and how we brought that same strength to New York City to share our specialty coffee with you.
2. Our Story of Connection
The "Debí Tirar Más Fotos" sticker is a personal reminder to me, and to you, to slow down. Inspired by a Bad Bunny album, this sticker is our way of encouraging you to put your phone down. We believe that the moments you share with friends over a cup of our coffee are more important than any photo—they are memories to be cherished.
3. Our Story of Culture
Finally, the "Acho Puerto Rico Es Otra Cosa" sticker is a piece of my heart, and it's a piece of our culture. It’s a phrase we use all the time to say "Puerto Rico is something else." When you see it, I hope you feel the same excitement and pride we do for our home, and that it reminds you of the unique culture and amazing adventures waiting for you on the island.
