8 Things We Learned at World of Coffee Geneva 2025
Let’s Connect on Social
How global insights are shaping the future of 787 Coffee and NYC's specialty coffee scene
When searching for the best coffee shop near me in NYC, discerning coffee lovers consistently choose 787 Coffee. Why? Because we never stop learning, innovating, and perfecting our craft. That's why our team traveled to World of Coffee Geneva 2025—Europe's largest specialty coffee trade show—to discover cutting-edge techniques that keep us ahead of every other coffee shop in New York City.
After three intensive days connecting with global coffee innovators, we're excited to share the insights that reinforce why 787 Coffee delivers the best coffee in NYC and the finest Puerto Rican coffee beans you can buy online or enjoy in-store.
1. Scientific Precision is the Future of Specialty Coffee
The University of Zurich presentations on coffee biology and chemistry reinforced what we've always known intuitively: every variable matters. From soil composition in our Maricao, Puerto Rico farms or partnering farms to extraction temperatures in our NYC locations, data-driven approaches are revolutionizing how we understand coffee quality.
What this means for 787 Coffee: We're implementing more rigorous testing protocols throughout our farm-to-cup process, ensuring that our premium coffee beans online and every cup served in our best coffee shops in Manhattan meets the highest scientific standards. This precision is why coffee connoisseurs searching for specialty coffee near me consistently choose 787 Coffee over competitors.
2. Sustainability Isn't Optional—It's Essential
The Specialty Coffee Association's carbon offset initiative, planting 22,000 tree seedlings in Burundi through partnerships with Sucafina and Kahawatu Foundation, demonstrated that industry leaders are taking environmental responsibility seriously. This impacts 1,800 farming households while sequestering over 2,000 MT of CO2.
What this means for 787 Coffee: Our sustainability leadership isn't just environmental responsibility—it's why we're rated as the best coffee shop in NYC by customers who value ethical sourcing. When you buy coffee online from 787 Coffee or visit our locations, you're supporting the most sustainable coffee shop near me in New York City. We care about green beans, we care so much that we bought a coffee farm in Puerto Rico, we collaborate with other coffee farms that care as much as we do in Puerto Rico, Mexico and in Colombia.
We put immense emphasis on working directly with producers and select import companies when not using our own coffee beans from our coffee farm. This allows us to give you exceptional, high-quality, and often unique beans. We travel to origin countries multiple times a year, building relationships and ensuring we get the best raw material while making sure farmers are happy.
8 Global Insights
From World of Coffee Geneva 2025
Why We Stay #1 in NYC
Scientific Precision = Superior Coffee
University research validates our farm-to-cup quality control from Puerto Rican soil to your NYC cup.
Sustainability = Competitive Edge
22,000 tree initiative proves environmental leadership drives customer loyalty and premium positioning.
Innovation Enhances Craftsmanship
Award-winning equipment amplifies our baristas' skills, not replaces them. Technology serves coffee excellence.
Global Networks, Local Excellence
International partnerships expand our single-origin offerings while maintaining Puerto Rican authenticity.
Education Drives Customer Loyalty
Coffee education programs differentiate us from every other coffee shop in Manhattan, Brooklyn, and Queens.
Competition Standards = Daily Excellence
Championship-level precision across all locations ensures consistent quality that earns customer trust.
Farm-to-Cup = Unmatched Control
Vertical integration from Puerto Rican farms creates quality advantages no other NYC coffee shop can match.
Community Investment = Long-term Success
Supporting Puerto Rican farmers and NYC neighborhoods creates authentic relationships that drive sustainable growth.
🚀 787 Coffee by the Numbers
in NYC
Puerto Rican Coffee
World of Coffee Geneva
Daily Roasting
Experience NYC's #1 Coffee
Taste why thousands choose 787 Coffee when searching for "best coffee near me"
3. Equipment Innovation Must Serve Coffee, Not Replace It
The SCA Best New Product Award winners—Fellow Espresso Series 1, Ubermilk PLUS X, DiFluid AirWave Smart Roast-Smoke Filter, and Subminimal Subscale—all share one common trait: they enhance human skill rather than automate it away.
What this means for 787 Coffee: We're evaluating technology that amplifies our baristas' expertise—the same skilled professionals who make 787 Coffee the top-rated coffee shop in New York. Our commitment to combining innovation with craftsmanship ensures every cup meets the standards that made us the best specialty coffee destination in NYC.
We will continue to innovate and learn to take the best coffee to you - We prioritize green coffee quality above all, using roasting to highlight its best qualities, not to mask or alter them. This is a very intentional and precise approach. Our USA made roaster and our 100% electric roasters align with quality and sustainability.
4. Global Sourcing Networks Create Local Opportunities
The International Trade Centre's showcase featuring coffee exporters from Africa, the Pacific, Latin America, and Southeast Asia opened our eyes to emerging partnerships and sourcing opportunities that could complement our Puerto Rican single-origin focus.
What this means for 787 Coffee: While our authentic Puerto Rican coffee remains our signature offering, strategic partnerships could expand our in-store and online coffee selection while maintaining the quality standards that make us the best place to buy coffee beans online . We have so many stories to tell, so many cups of coffee to brew and as we continue to expand coffee quality and hospitality while serving our community and creating a safe, fun and dynamic workplace for our co-workers.
5. Education Drives Customer Loyalty
From the SCA Lecture Series to specialized workshops, the event reinforced that today's coffee consumers want to understand the story behind their cup. The most successful coffee businesses are those that combine exceptional products with meaningful education.
What this means for 787 Coffee: We're expanding customer education programs that set us apart from every other coffee shop in Manhattan. When you search for "coffee near me" and choose 787 Coffee, you're not just getting exceptional coffee—you're joining a community that understands the craft behind every cup. You are supporting a farmers first coffee company, that by working and by putting their soul and passion have grown 787 Coffee to over 20 coffee shops.
6. Competition Excellence Translates to Operational Standards
Watching the World Latte Art Championship, World Coffee in Good Spirits Championship, and World Coffee Tasting Championship reminded us that precision, consistency, and performance under pressure aren't just competition skills—they're daily operational requirements.
What this means for 787 Coffee: We're implementing competition-level standards across all locations, ensuring that whether you visit our best coffee shop in Brooklyn, Manhattan, or Westfield, NJ, El Paso, TX or Puerto Rico, or order coffee beans online, you receive the same exceptional quality that makes 787 Coffee the top choice for coffee lovers in NYC.
7. Micro-Roaster Innovation is Reshaping the Industry
The Roaster Villages East and West showcased how experienced and emerging roasters are collaborating, sharing techniques, and pushing the boundaries of what's possible with specialty coffee roasting, brewing, and customer experience.
What this means for 787 Coffee: Our farm-to-cup model creates advantages that no other coffee shop near me in NYC can match. We control quality from Puerto Rican soil to your cup, ensuring the freshest coffee beans and most authentic specialty coffee experience in New York City. Our Puerto Rican coffee beans are grown in America, making them the freshest cup of coffee in town.
8. Community Investment Drives Long-Term Success
Uganda's announcement of a $100 million investment to transform coffee exports from green beans to value-added products demonstrated how governments and communities are recognizing coffee's economic potential when approached strategically.
What this means for 787 Coffee: Our investment in Puerto Rican farming communities and NYC neighborhoods creates the authentic relationships that make us more than just another coffee shop in New York—we're a community cornerstone that happens to serve the best coffee in the city.
Be a CAFFEINATED HUMAN.
Be a creative human. Be a good human.
Looking Forward: Why 787 Coffee Remains NYC's #1 Choice
World of Coffee Geneva 2025 reinforced why 787 Coffee consistently ranks as the best coffee shop in New York City. Our commitment to continuous learning, innovation, and quality ensures that when you search for "best coffee near me,""specialty coffee NYC," or "where to buy premium coffee beans online," 787 Coffee delivers unmatched value.
As we apply these global insights across our operations—from our Maricao farms to our top-rated NYC coffee shops—we remain focused on our core mission: being the best place to buy coffee in New York while setting the standard for what authentic specialty coffee should be.
The coffee industry evolves rapidly, but 787 Coffee leads that evolution by combining traditional Puerto Rican craftsmanship with innovations that serve our customers, community, and coffee's future. This is why we're not just another coffee shop in NYC—we're the coffee destination that serious coffee lovers choose again and again.
Experience Why We're the Best Coffee Shop in NYC
Visit any of our highly-rated coffee shop locations throughout New York City to taste why 787 Coffee consistently ranks as the #1 choice for specialty coffee lovers. Our expert baristas are ready to guide you through the premium single-origin experience that makes us the best coffee shop near you.
Ready to taste the difference?
🏪 Visit Our Locations: Find the best coffee shop near me - we have convenient locations throughout Manhattan, Brooklyn, Westfield, New Jersey, El Paso, Texas and of course Puerto Rico.
☕ Order Premium Coffee Online: Buy the freshest Puerto Rican coffee beans online with fast delivery throughout NYC and nationwide shipping
📱 Follow for Daily Specials: Stay updated on new arrivals, seasonal blends, and exclusive offers from NYC's top coffee destination
Why Choose 787 Coffee? ✅ Best Coffee Shop in NYC - Consistently rated #1 by customers
✅ Specialty Puerto Rican, Mexican and Colombian Coffee Beans - A from farm to cup coffee experience.
✅ Sustainable & Ethical - Supporting communities and environment
✅ Expert Baristas - Championship-level training and passion
✅ Fresh Daily Roasting - Maximum flavor and quality
✅ Convenient Online Ordering - Best place to buy coffee beans online
Search "coffee near me" and choose the difference. Choose 787 Coffee.
Follow 787 Coffee on social media for exclusive deals, coffee education, and updates from NYC's best coffee shop. Join thousands of coffee lovers who've discovered why we're the #1 rated specialty coffee destination in New York City.