More Than Coffee.

It's Your Story Too.

Three white coffee bags labeled "Coffee Eze" with different flavors: Tequila, Rum, and Whiskey, featuring colorful illustrations of people and the Puerto Rico flag, and black circular logo reading "781 EC Puerto Rico's Finest Coffee Co."

SCA Best Design Finalist

We wanted to capture more than just coffee—we wanted to capture a story.

A story of resilience, community, and the beautiful journey from seed to sip. This bag was born from countless hours of dedication, creativity, and heart. Brandon, our founder, poured himself into every detail, designing it day in and day out. It wasn’t about rushing a design—it was about illustrating every moment, every human, and every part of our coffee’s journey with intention. Every brushstroke represents a moment.

A bag of 78st Puerto Rico's Finest Coffee Co. Supermo coffee, flavored with pink grapefruit, featuring vibrant graphic illustrations of people on the side, white background, and black, red, yellow, and purple accents.

The human on the left side of the bag isn’t just an illustration; it’s a tribute to our farmers, our baristas, and the loyal humans who stand with us, sip after sip.

The right side honors our roots in Puerto Rico—the land that has shaped us and tested us through hurricanes, COVID, and inflation.

White and yellow resealable coffee bag with black and white text, QR code, and decorative illustrations on the side.

And on the back, our tagline "Let's Do This!" isn’t just a phrase, it’s a call to action, born from the resilience that pushed us through every challenge.

This bag was designed to feel personal, because it is.

It’s about more than packaging—it’s about telling the story of survival, loyalty, and community.

A reminder that coffee isn’t just coffee. It’s hard work. It’s art. It’s family. It’s home.

Top Sellers .

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Text in black handwriting says "We Cater!" with a pink dot near the bottom right.
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Coffee Shop Locations .

Bright blue promotional poster for a coffee shop in Puerto Rico featuring illustrated people, a QR code, a heart with Puerto Rican flag design, and decorative elements like a palm tree and a sun. Text reads 'Caffeinated Human of Puerto Rico' and includes a stamp indicating 185 Puerto Rico's Finest Coffee Co.
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Digital illustration with yellow background, featuring diverse characters and stylized text 'Caffeinated Human of El Paso', a coffee cup with '787', and social media handle '@781Coffee'.
Illustration with the phrase 'Caffeinated Human of Houston' surrounded by diverse characters engaging in various activities, set against an orange background.
Illustration of four stylish people in a bar or cafe with the message 'Stay in the Loop' written above in bold black letters.